Hello Monday May 24th, 2021
“A small list that wants exactly what you’re offering is better than a bigger list that isn’t committed.”
Ramsay Leimenstoll
Size truly doesn't matter!
Whether you have 500 contacts or 5000 contacts on your email list, it is irrelevant.
The focus isn't on building the list; it is about creating engagement.
What's the best way to see if you have an engaged list?
Send them an email with a link for more information.
Contacts that are engaged will click the link.
Don't think that having an above-average open rate means your emails are working.
You need to measure your engagement by click through rates.